Advertising on your Blog
Since I shared with my Wine on the Keyboard blog readers some of my experiences at the BlogHer Conference, I’ve gotten a lot of questions about starting up with ads on your blogs. I thought I’d explain a bit more about BlogHer Ads and how you can get started with them.
See those ads over in our right most sidebar? Those are BlogHer Ads. These ads pay by impression–how many people see the ads when they come to your site. They don’t not have to be clicked on for you to earn income. The more traffic you have to your site, the more you’ll be paid.
They offer 3 sizes of ads to fit in your layout, with easy to paste in code for the ads. Their sizes now are 160×600 pixels, 300×250 pixel and 728×90 pixel wide banners. You must display their ad “above the fold” which means in the top 768 pixels on your blog. Read their terms of service carefully. They asked that you display no other graphic ads above the fold, and that you don’t do paid reviews on your blog that uses BlogHer ads among other stipulations. Your blog must be active for 90 days before you get accepted.
They are extremely helpful with answering questions or helping with setting up your ad code. BlogHer Ads has an online system you can log into to check on how much you’re earning.
As an added bonus, they feature blog posts from other bloggers in the network under the BlogHer Ad, so it’s another way to drive traffic to your site.
BlogHer Ads open and close their ad network to new bloggers. To be notified when they open up to new bloggers again see this page on Blogher Ads. They will email you when they open up their network again. Go ahead. I’ll wait. Hop over there.
See? Now you’re on your way to earning income from your blogging.
